Patient Support Programs
Scholar Rock Supports™
Patient Services for both DTC & HCP audiences
Led naming, voice, and content for a multi-channel patient support program spanning patient and HCP audiences, including development of the program’s voice and style framework. Developed websites, brochures, and onboarding materials designed to guide users from enrollment through treatment and ongoing care, with a framework designed to scale across future therapies within the Scholar Rock portfolio.
The work is built as a cohesive system—structuring the patient journey across touch-points to simplify access, coordination, and decision-making in a complex healthcare environment.
DTC website for PSP
HCP website for PSP
PSP BRAND STYLE GUIDE
Defined tone, language, and structural principles to ensure a consistent, human-centered voice across patient and HCP touchpoints.